Transparent research method

Useful local pages need real work behind them.

We do not publish fake competitor counts, copied city text, or made-up rankings. V5 separates verified data, planning guidance, estimates, and examples.

1

Start with the dentist question

We map plain searches and conversational prompts such as “How do I get more dental patients in Carlsbad?” or “Why are my dental calls not booking?”

2

Use public and permitted sources

We use official city and county pages, practice websites, approved business data sources, public reviews through permitted tools, Search Console, ad search terms, and our own first-party tool data.

3

Separate facts from planning themes

A page can say a concern may matter. It should not claim a review gap, competitor count, or ranking until that number has been checked and dated.

4

Add a working tool

Every important local page should help the dentist build a plan, check a public website, calculate an opportunity, or create a campaign.

5

Review and update

Local event dates, search behavior, platform guidance, and market conditions change. Pages show a review date and should be refreshed with real findings.

6

Protect the no-PHI boundary

Public marketing tools use office information, public pages, and aggregate business totals. They do not request patient charts, names, insurance IDs, or treatment records.

What we label clearly

Verified public fact

Estimate

Planning idea

Example campaign

Last reviewed date

Official source

What we avoid

× Fake local statistics

× Mass city-name swaps

× Guaranteed rankings

× Guaranteed insurance approval

× Fake awards or reviews

× Patient data in public tools

See the method in action

Open a city page and build a local plan.

Choose a Location