Your practice should have control
Your practice should control the domain, site, Google Ads, site data, search tools, and final media.
Ask before you sign
These questions can stop a hard move later.
- Who owns the domain?
- Can we move the site?
- Who owns the ad account?
- Do we keep old data?
- Who owns the photos?
- Can a new team get access?
Control helps keep work honest
When you can see each account, you can check the work and change teams without losing key assets.
Keep patient data out
Use public facts and total business numbers. Do not send patient names, charts, health facts, or visit details.